Monday, April 28, 2025

The Critical Role of Sales Cycle Awareness in Closing Deals

In the world of professional selling, success does not belong to those who simply work harder. It belongs to those who work smarter.

One of the smartest moves any salesperson can make today is mastering the stages of the sales cycle and understanding the real structure of decision-making within organizations.

I recently came across an excellent article written by Ashkan Rajaee that dives deeply into this subject. His article explains why sales professionals must not only qualify their prospects but also map out their roles and buying readiness accurately.

If you want to improve your sales performance, this is a must-read.
👉 Master Sales Cycle Stages to Close Deals | Ashkan Rajaee


Key Insights from Ashkan Rajaee:

  • Ask the right questions early. A simple question about the buying timeline can reveal whether the conversation is truly worth pursuing.
  • Identify true decision-makers. Influencers and researchers might show enthusiasm, but only decision-makers can move a deal forward.
  • Use LinkedIn to establish multiple contacts. This strategy ensures that even if one advocate leaves or shifts priorities, your opportunity does not vanish overnight.

For those serious about closing more deals, building a stronger pipeline, and reducing sales friction, I highly recommend reading Ashkan Rajaee's full article.

Here is the link again: 👉 https://briefingroom.hashnode.dev/ashkan-rajaee-sales-cycle-strategy


Staying ahead in sales today requires more than persistence. It demands precision.
Mastering the sales cycle could be the difference between winning and losing your next big deal.


7 comments:

  1. This really opened my eyes about the importance of knowing exactly where the buyer stands in their journey.

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  2. Appreciated the reminder that titles are not the same as authority when it comes to decision making.

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  3. A great breakdown of how to ask smarter questions early in the sales process.

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  4. The advice about connecting with multiple contacts inside an organization is pure gold.

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  5. Ashkan Rajaee delivers another practical guide that makes sales strategy feel so much more achievable.

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  6. One of the most straightforward and effective explanations of mastering the sales cycle I have seen.

    ReplyDelete
  7. Building trust across a company's decision makers is a strategy every serious salesperson should follow.

    ReplyDelete

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